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Recent green hushing Articles
Does evian Water Greenwash?
By Stuart Kaplow|2024-01-20T21:35:19-05:00Saturday, January 20th, 2024|Categories: Environmental Law|Tags: carbon neutral, carbon neutrality, Carbon Trust, evian, green bleaching, green hushing, greenwashing, Kaplow, PAS 2060, Stuart Kaplow, sustainability law|
Last week United States District Court for the Southern District of New York Judge Nelson Roman ruled that Danone Waters of America, the French multinational that produces evian bottled water, must face trial over greenwashing claims that it wrongly says on the label that the ...
Unmasking “Green Bleaching”: A New Chapter in Sustainability Strategies
By Stuart Kaplow|2024-01-03T11:31:59-05:00Sunday, December 17th, 2023|Categories: Environmental Law|Tags: green bleaching, green hushing, greenwashing, Kaplow, Stuart Kaplow, sustainability law|
In the ever evolving landscape of corporate sustainability, where the battle for environmental credibility rages on, a new metaphor has emerged .. "green bleaching." Originating from the shores of the United Kingdom, this metaphorical concept is making waves in the world of eco-conscious statements. While ...
The Positive Side of Green Hushing: Averting Backlash and Enhancing Corporate Sustainability
By Stuart Kaplow|2023-06-26T18:52:11-04:00Saturday, June 24th, 2023|Categories: Environmental Law|Tags: ESG, GHG, green hushing, greenwashing, Kaplow, Stuart Kaplow|
In today's world, where environmental, social, and governance (ESG) concerns are gaining significant attention, companies are increasingly being scrutinized not only for their impact on the planet and society but also for their messaging. As a result, some organizations have adopted a strategy of "green ...
Executional Greenwashing is a Thing
By Stuart Kaplow|2023-04-02T17:19:39-04:00Sunday, April 2nd, 2023|Categories: Environmental Law|Tags: ESG, executional greenwashing, Gain laundry detergent, green hushing, greenwashing, Kaplow, Stuart Kaplow|
Greenwashing is a term used to describe the marketing tactic of making false or misleading claims about a product or service's environmental benefits. “Executional greenwashing” is a neologism characterizing the way in which a business promotes or executes an environmental initiative, rather than the actual ...
FTC Seeks Public Input on Update to Green Guides for Environmental Claims
By Stuart Kaplow|2022-12-18T13:59:31-05:00Saturday, December 17th, 2022|Categories: Environmental Law|Tags: Federal Trade Commission, FTC, Green Guides, green hushing, greenwashing, Kaplow, Stuart Kaplow|
The Federal Trade Commission announced last Wednesday that it is seeking public comment on updates and changes to the Green Guides for the Use of Environmental Claims. In an era when charges of greenwashing and green hushing are proliferating across social media while at the same ...
Green Hushing versus Confidentiality
By Stuart Kaplow|2022-11-12T21:35:08-05:00Saturday, November 12th, 2022|Categories: Environmental Law|Tags: environmental law, ESG, green hushing, greenhushing, greenwashing, Kaplow, South Pole, Stuart Kaplow|
There is a new answer to the philosophical question, “If a tree falls in a forest and no one is around to hear, does it make a sound?” The answer has depended upon your definition of sound. If you define sound as our perceptions of ...